Displaying episodes 1 - 18 of 18 in total
Troubleshooting Guide for the Overworked, Stressed & Bogged Down
I've put together a simple troubleshooting guide to help you solve most of your problems. Most of the time, it works 100% of the time.
This cleaning lady's direct response letter was brilliant
She employed direct response copywriting better than most marketers!
Blue Light Blockers, Honest or Hype?
Are blue light blocker glasses a legitimate and helpful product, or is this multi-million dollar industry just good at marketing a placebo effect?
Just be upfront
Are we doing business, or are you trying to be my friend? Pick one, for goodness sake.
Weird business lesson I learned from smoking meat
I've spent a considerable amount of time studying fires — building fires, gazing into the flames, calculating burn time, and understanding the process. You know, like ...
Marketing ethically from the start
How a new business owner can ensure they are marketing honestly and ethically from the start.
How can you be generous in business?
From a business and faith perspective, what’s your take on how to be generous? Have you got examples where generosity "comes back to you" as they say?
Why are all sales webinars the same?
Learn how to use sales webinars in your business without sounding like every other marketer
Why do online course prices always end with 7?
Have you noticed that most online course prices end in number 7? Why is that? Well, in today's episode we'll answer that question, plus we'll find out if it's ethical ...
Should big clients pay higher prices?
I received a question about the ethics of pricing your services based on how much the client can afford: "Is it fair to base your pricing on how much people can aff...
Defining ethical & honest marketing
These words sound nice, but talk is cheap, and it’s easy for one to say they are ethical and honest but not actually mean it, or even understand what they’re saying. S...
I'm starting over
Hitting the reset button on life & business (before Coronavirus made it mandatory)
Coaches coaching coaches
Where did all the real entrepreneurs go? On this National Honesty Day, let us celebrate the less attractive path of honest & ethical entrepreneurship.
Join Marketing Honestly Monday
Kick off your week with a fresh dose of hype-free marketing guidance
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